This Privacy Policy (“Policy”) applies to BaoResearch.com website and all services provided by Bao Research (“Company”, “we”, “us”, or “our”). This Policy governs data collection, processing, and usage in connection with our website and services.
Our Company specializes in creating and selling market intelligence reports and providing digital marketing services. To deliver these services, we utilize various third-party tools and technologies, including but not limited to those that connect to social media platforms, advertising networks, and other digital marketing APIs. We also offer custom chatbot development, process automation, and web application development services.
This Policy outlines how we collect, use, and protect your personal information when you:
- Visit our website (baoresearch.com)
- Purchase or use our market intelligence reports
- Engage our digital marketing services
- Interact with our custom-developed chatbots, automated processes, or web applications
By accessing our website, purchasing our reports, or using any of our services, you consent to the data practices described in this Policy. We encourage you to read this Policy carefully to understand our practices regarding your personal information and how we will treat it.
Please note that while we use third-party tools and APIs in our operations, this Policy covers only our own data practices. The privacy policies of our third-party service providers and the platforms we interact with may also apply to your information when those entities process it. We recommend reviewing the privacy policies of any third-party services or platforms you interact with through our services.
Collection of your Personal Information
In order to better provide you with products and services offered, the Company may collect personally identifiable information, such as your:
- First and last name
- Mailing address
- Email address
- Phone number
- Company name
- Job title
We collect billing and credit card information if you purchase the Company’s products and services. This information is used to complete the purchase transaction.
We do not collect your personal information unless you voluntarily provide it to us. However, you may be required to provide certain personal information to us when you elect to use certain products or services. These may include: (a) registering for an account; (b) entering a sweepstakes or contest sponsored by us or one of our partners; (c) signing up for special offers from selected third parties; (d) sending us an email message; (e) submitting your credit card or other payment information when ordering and purchasing products and services. To wit, we will use your information for, but not limited to, communicating with you in relation to services and/or products you have requested from us. We also may gather additional personal or non-personal information in the future.
Given the nature of our digital marketing services, we may also collect:
- Business-related data necessary for market intelligence reports
- Data required for chatbot development and customization
- Information needed for process automation and web application development
Use of your Personal Information
The Company collects and uses your personal information in the following ways:
- to operate and deliver the services you have requested
- to provide you with information, products, or services that you request from us
- to provide you with notices about your account
- to carry out the Company’s obligations and enforce our rights arising from any contracts entered between you and us, including for billing and collection
- to notify you about changes to our BaoResearch.com website or any products or services we offer or provide through it
- in any other way we may describe when you provide the information
- for any other purpose with your consent.
The Company may also use your personally identifiable information to inform you of other products or services available from the Company and its affiliates.
The Company uses your personal information to:
- Develop and deliver custom digital marketing solutions
- Create and provide market intelligence reports
- Develop and customize chatbots for your business needs
- Implement process automation solutions
- Develop web applications tailored to your requirements
Cookies and Similar Technologies
Bao Research uses cookies and similar technologies to enhance your experience on our website and to provide our services effectively. Here’s what you need to know:
What are cookies?
Cookies are small text files placed on your device when you visit our website. They help us recognize your device and remember certain information about your visit.
Types of cookies we use:
- Essential cookies: These are necessary for the website to function properly. They enable basic functions like page navigation and access to secure areas of the website.
- Analytical/Performance cookies: These help us understand how visitors use our website, allowing us to improve its functionality and performance.
- Functionality cookies: These remember choices you make to improve your experience.
- Targeting cookies: These cookies may be set through our site by our advertising partners. They may be used to build a profile of your interests and show you relevant adverts on other sites.
How we use cookies:
- To remember your preferences and settings
- To improve our website and services
- To analyze how our website is used
- To personalize your experience
Managing cookies:
You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of this website may become inaccessible or not function properly.
Third-party cookies:
Some of our service providers may place cookies on your device on our behalf when you visit our website. These cookies allow us to deliver personalized and improved services to you.
You can manage your cookie preferences through your browser settings. However, please note that disabling certain cookies may affect the functionality of our website.
For more information about how we use cookies or to change your preferences, please contact us at legal [@] baoresearch.com.
Compliance with Third-Party API Services User Data Policies
Bao Research utilizes various third-party API services to provide our market intelligence reports and digital marketing services. We are committed to complying with the user data policies of all API services we use. This includes, but is not limited to:
- **Google API Services**: Our use and transfer to any other app of information received from Google APIs will adhere to Google API Services User Data Policy, including the Limited Use requirements.
- **Social Media Platforms**: We comply with the developer policies and terms of service for all social media platforms whose APIs we use, including but not limited to Facebook, Twitter, and LinkedIn.
- **Advertising Networks**: We adhere to the data usage and privacy requirements set forth by any advertising network APIs we utilize.
- **Other Digital Marketing APIs**: For all other digital marketing and analytics APIs we use, we follow their respective data protection and privacy policies.
In general, our practices regarding data received from any third-party API include:
- Using the data only for the purposes for which it was provided to us
- Not selling the data to third parties
- Not using the data for advertising purposes unless explicitly permitted by the API provider and consented to by you
- Protecting the data with appropriate security measures
- Deleting the data when it’s no longer necessary for the purposes for which it was collected
We regularly review our practices to ensure ongoing compliance with these policies. If you have any questions about how we handle data from specific API services, please contact us at legal [@] baoresearch.com.
Sharing Information with Third Parties
The Company does not sell, rent, or lease its customer lists to third parties.
The Company may share data with trusted partners to help perform statistical analysis, send you email or postal mail, provide customer support, or arrange for deliveries. All such third parties are prohibited from using your personal information except to provide these services tothe Company, and they are required to maintain the confidentiality of your information.
The Company may disclose your personal information, without notice, if required to do so by law or in the good faith belief that such action is necessary to: (a) conform to the edicts of the law or comply with legal process served on the Company or the site; (b) protect and defend the rights or property of the Company; and/or (c) act under exigent circumstances to protect the personal safety of users of the Company, or the public.
Security Measures
We take the security of your personal information seriously and use appropriate technical and organizational measures to protect your personal information against unauthorized or unlawful processing and against accidental loss, destruction, or damage. These measures include:
- Encryption of personal data where appropriate
- Regular security assessments and penetration testing
- Access controls and authentication procedures
- Regular backups and data recovery tests
- Employee training on data protection and security
However, please note that no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.
Right to Deletion
Subject to certain exceptions set out below, on receipt of a verifiable request from you, we will:
- Delete your personal information from our records; and
- Direct any service providers to delete your personal information from their records.
Please note that we may not be able to comply with requests to delete your personal information if it is necessary to:
- Complete the transaction for which the personal information was collected, fulfill the terms of a written warranty or product recall conducted in accordance with federal law, and provide a good or service requested by you, or reasonably anticipated within the context of our ongoing business relationship with you, or otherwise perform a contract between you and us;
- Detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity; or prosecute those responsible for that activity;
- Debug to identify and repair errors that impair existing intended functionality;
- Exercise free speech, ensure the right of another consumer to exercise his or her right of free speech, or exercise another right provided for by law;
- Comply with the California Electronic Communications Privacy Act;
- Engage in public or peer-reviewed scientific, historical, or statistical research in the public interest that adheres to all other applicable ethics and privacy laws, when our deletion of the information is likely to render impossible or seriously impair the achievement of such research, provided we have obtained your informed consent;
- Enable solely internal uses that are reasonably aligned with your expectations based on your relationship with us;
- Comply with an existing legal obligation; or
- Otherwise use your personal information, internally, in a lawful manner that is compatible with the context in which you provided the information.
GDPR Compliance
For users in the European Union (EU) and European Economic Area (EEA), we comply with the General Data Protection Regulation (GDPR). This includes:
Legal Basis for Processing
We process personal data on the following legal bases:
- Consent: When you explicitly agree to the processing of your personal data for specific purposes.
- Performance of a contract: When processing is necessary for the performance of a contract to which you are a party.
- Legitimate interests: When processing is necessary for our legitimate interests or those of a third party, except where such interests are overridden by your interests or fundamental rights and freedoms.
- Legal obligation: When processing is necessary for compliance with a legal obligation to which we are subject.
Data Subject Rights
Under GDPR, you have the following rights:
- Right to access: You can request a copy of the personal data we hold about you.
- Right to rectification: You can request that we correct any inaccurate or incomplete personal data.
- Right to erasure (‘right to be forgotten’): You can request that we erase your personal data in certain circumstances.
- Right to restrict processing: You can request that we restrict the processing of your personal data in certain circumstances.
- Right to data portability: You can request to receive your personal data in a structured, commonly used, and machine-readable format.
- Right to object: You can object to the processing of your personal data in certain circumstances.
- Rights related to automated decision-making and profiling: You have the right not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning you or similarly significantly affects you.
To exercise these rights, please contact us at legal {@] baoresearch.com.
Data Retention
We retain personal data for as long as necessary to provide our services and fulfill the purposes outlined in this policy, unless a longer retention period is required or permitted by law. The criteria used to determine our retention periods include:
- The length of time we have an ongoing relationship with you and provide services to you
- Whether there is a legal obligation to which we are subject
- Whether retention is advisable in light of our legal position (such as in regard to applicable statutes of limitations, litigation, or regulatory investigations)
Data Retention for Digital Marketing Services
For our digital marketing services:
- Market intelligence reports: We retain the underlying data and final reports as long as they remain relevant and up to date, or as required by contract.
- Chatbot development: We retain data necessary for ongoing operation and improvement of the chatbot as long as the service is active.
- Process automation: We retain data necessary for the operation of automated processes as long as the service is active.
- Web application development: We retain data necessary for the operation and maintenance of the web application as long as the service is active.
Your Rights Regarding Digital Marketing Services
In addition to the rights outlined in the GDPR and CCPA compliance sections, you have the right to:
- Request information about how your data is used in our digital marketing services
- Request modification or deletion of your data used in chatbots, process automation, or web applications developed by us, subject to contractual obligations and technical limitations
Security in Digital Marketing Services
In addition to our general security measures, we implement specific security protocols for our digital marketing services, including:
- Encryption of sensitive data in market intelligence reports
- Secure development practices for chatbots and web applications
- Access controls for process automation systems
Changes to Digital Marketing Services
We reserve the right to modify or discontinue any of our digital marketing services. In such cases, we will provide notice and ensure appropriate handling of any data associated with the affected services.
International Data Transfers
If we transfer personal data outside the EU/EEA, we ensure appropriate safeguards are in place, such as:
- Standard Contractual Clauses approved by the European Commission
- Binding Corporate Rules for transfers within our company group
- Adherence to frameworks that ensure an adequate level of data protection, such as the EU-US Privacy Shield Framework
California Consumer Privacy Act (CCPA) Compliance
For residents of California, we comply with the California Consumer Privacy Act (CCPA). In addition to the rights already described in this policy, California residents have the following rights:
- Right to know: You have the right to request that we disclose to you the categories and specific pieces of personal information we have collected about you, the categories of sources from which the personal information is collected, the business purposes for collecting or selling the personal information, and the categories of third parties with whom we share personal information.
- Right to opt-out: You have the right to opt-out of the sale of your personal information to third parties. [Note: If you do not sell personal information, state this clearly.]
- Right to non-discrimination: We will not discriminate against you for exercising any of your CCPA rights.
To exercise your rights under CCPA, please contact us at legal [@] baoresearch.com. We will respond to verifiable consumer requests within 45 days of their receipt.
Children Under Thirteen
The Company does not knowingly collect personally identifiable information from children under the age of 13. If you are under the age of 13, you must ask your parent or guardian for permission to use this application.
Automated Decision-Making and Profiling
We may use automated decision-making and/or profiling in certain aspects of our services. This involves processing your personal data using software that can evaluate certain personal aspects and predict behaviors or preferences.
You have the right not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning you or similarly significantly affects you, except where the decision:
- Is necessary for entering into, or performance of, a contract between you and us
- Is authorized by Union or Member State law to which we are subject and which also lays down suitable measures to safeguard your rights and freedoms and legitimate interests
- Is based on your explicit consent
If we make such decisions, you can always request human intervention, express your point of view, and contest the decision by contacting us at legal [@] baoresearch.com
Data Processing and Third-Party Services
The Company may use third-party services and tools to deliver our digital marketing services, including but not limited to chatbot development, process automation, and web application development. These services are carefully selected to ensure they maintain high standards of data protection and privacy.
While we do not explicitly name these tools, we ensure that:
- All third-party services we use comply with relevant data protection regulations.
- Data shared with these services is limited to what is necessary for service delivery.
- We have appropriate data processing agreements in place with these service providers.
Intellectual Property and Confidentiality
The methodologies, processes, and tools we use to deliver our services are proprietary. We respect the intellectual property rights of all parties and expect our clients to do the same. Any confidential information shared during the course of our service delivery is protected and not disclosed to unauthorized parties.
Disconnecting your Company’s Account from Third Party Websites
You will be able to connect your Company’s account to third-party accounts. BY CONNECTING YOUR COMPANY’S ACCOUNT TO YOUR THIRD-PARTY ACCOUNT, YOU ACKNOWLEDGE AND AGREE THAT YOU ARE CONSENTING TO THE CONTINUOUS RELEASE OF INFORMATION ABOUT YOU TO OTHERS (IN ACCORDANCE WITH YOUR PRIVACY SETTINGS ON THOSE THIRD-PARTY SITES). IF YOU DO NOT WANT INFORMATION ABOUT YOU, INCLUDING PERSONALLY IDENTIFYING INFORMATION, TO BE SHARED IN THIS MANNER, DO NOT USE THIS FEATURE. You may disconnect your account from a third-party account at any time.
Changes to This Statement
The Company reserves the right to change this Policy from time to time. For example, when there are changes in our services, changes in our data protection practices, or changes in the law. When changes to this Policy are significant, we will inform you. You may receive a notice by sending an email to the primary email address specified in your account, by placing a prominent notice on our Bao Research, and/or by updating any privacy information. Your continued use of the application and/or services available after such modifications will constitute your: (a) acknowledgment of the modified Policy; and (b) agreement to abide and be bound by that Policy.
Contact Information
The Company welcomes your questions or comments regarding this Policy. If you believe that the Company has not adhered to this Policy, please contact us at:
Bao Research
7455 France Ave. Ste 193
Edina, Minnesota 55435
Online: https://baoresearch.com/contact
Phone Number: 952-300-3020
Effective as of August 30, 2024
